Social Capital

The importance of Social Capital

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Your network is your net worth.

“There are people so poor that the only thing they have is money”

Do you think you’re investing your money and time in the right places? Do you have a good portfolio to protect your future and near and dear ones? You might be focusing on the wrong set of assets. The way things work today, your social capital has way more weight than your stocks and bonds.

When you find and build a network of people who add to your value, you are increasing your social capital that can come handy any time. It helps build your visibility and opens up new opportunities. Technology has made making connections easier without borders.

Websites, blogs and networking sites like LinkedIn have made it easier for us to find people with common interests and goals and even those with opportunities. Who knows, you could be the one to influence another or create an opportunity. It is an excellent mode to pay favours forward.

These connections may not pay off immediately, but have been known to pay off in some form or the other in the long run. It can be in the form of job opportunities, advice, gaining confidence or knowledge in a field, and more.

And there are portals like www.getspini.com which helps you leverage your network. Bottom line is, the more flexible you become with the kind of people you interact with and the kind of conversations you have, the world opens up for you and your career.

Invest in relationships and connections. Be proactive about the connections you are making. It is known to be more rewarding in the long run.

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